Smooth Sale Comprehensive Review (Pros & Cons in 2025)
Updated: February 2025
60 Second Verdict:
Smooth Sale claims to provide a hassle-free, cost-free home-selling experience with quick transactions and no hidden fees. But does it deliver?
They covers legal and administrative fees, ensuring a completely cost-free sale.
They offer fast completions, with sales finalizing in as little as 10-12 days.
Customers rate them highly - 4.9 stars on Trustpilot (238 reviews) & Google (106 reviews).
Founded in 2021, they are newer and less established than some competitors.
Do not specify the % of market value they offer but estimated up to 85%.
The Smooth Sale Factsheet
Smooth Sale: Key Details
Smooth Sale is a Leeds-based property buying company, established in 2021 and part of PLH Capital Limited. They specialise in fast, fee-free property sales, offering homeowners a straightforward alternative to the traditional market.
As a direct cash buyer, Smooth Sale provides flexible completion times, with sales finalised in as little as 10-12 days. They purchase properties in any condition and cover all legal and administrative costs, ensuring a transparent and stress-free process.
Despite being a newer company, Smooth Sale has built a strong reputation with high ratings on Trustpilot and Google. Their focus on customer satisfaction, ethical practices, and a hassle-free experience positions them as a reliable option for sellers needing a quick sale.
Smooth Sale Reviews
| Trustpilot Reviews | Google Reviews | Feefo |
|---|---|---|
| 238 reviews | 106 reviews | None |
| 4.7 score | 4.7 score | N/A |
*Reviews are updated and correct as of 19/02/2025
Overall, Smooth Sale appears to be a very reliable and well-reviewed property buying company, with very high ratings on both TrustPilot and Google (however, they have a small number of reviews on Google)
In terms of their customer service, Mari had some good things to say about Smooth Sale.
Ben was extremely helpful from the start. Reassured us, answered all of our questions. Explained the process. Nothing was too much trouble. Highly recommend. Many thanks Ben.
- Mari
How are Smooth sales salespeople to work with?
Their sales and management team also appears to be friendly are attentive.
The staff at Smoothsale are very attentive. They are always available to help with any questions I have. Photos taken of the property are excellent with a very good response.
Is Smooth Sale honest and transparent, and do they offer a competitive price?
According to Daryl Edwards the salesperson he dealt with was very knowledgeable
I dealt with Max who was super knowledgeable and able to make everything super clear. Smoothsale was lightning fast to complete and transparent about what they could pay and didn’t negotiate lower after a valuation which aligned with other local valuations I got in advance. Special thanks to Max who had things in hand from start to finish.
However, we should also note that while most of Smooth Sales reviews are positive, some customer experiences were not
For instance, one customer was not happy with the company.
Totally disgusted with this company. If you value your privacy, do not trust them!! They displayed my house number online for all to see (when not a single other listing shows the house number - for obvious reasons!!) and promised not to display internal photos online, just to get me on board, then ignored that and displayed them anyway. Steer clear, do not trust!! If I could've given a zero star rating, I would've. I've already had some unwanted phone calls as a result of them displaying my information online!!
- J Ess
Does Smooth sale have any awards, or have they been featured on prominent websites?
According to the company’s website, we have not been able to find any media mentioned or find them featured on any prominent websites at this moment.
Is Smooth Sale Legitimate?
Smooth Sale has the following attributes:
- Many good reviews across third-party review platforms, including Trustpilot and Google.
- A genuine house buying company with a straightforward, fee-free process.
- Regulated by The Property Ombudsman and a member of the National Association of Property Buyers.
- Transparent service, covering all selling costs for homeowners.
We believe that Smooth Sale is a legitimate house buying company.
Have Smooth Sale Won Any Awards?
As of now, Smooth Sale has not publicly announced any industry awards.
What Services Does Smooth Sale Offer?
Smooth Sale offers home buying services to UK property owners looking to sell their house fast.
They purchase homes for cash, with guaranteed completion timescales, which can be as fast as ten days if required.
SmoothSale caters to various urgent sale needs, including chain collapses, facing repossession, divorces, overseas moves, or selling problem properties, by offering to buy homes for cash quickly. They specialise in rapid transactions and pledge to handle all fees without hidden costs.
While their website doesn't specify exact offer amounts, homeowners can obtain a free online valuation instantly to gauge their property's worth.
How Much Below Market Value Do Smooth Sale Offer?
Smooth Sale does not publicly disclose the exact percentage of market value they offer for properties. However, we can take an educated guess and estimate it will be anywhere between 70-85%.
Here's some advice from our property expert Paul:
"'Most quick-sale companies, including Smooth Sale, operate within the 70-85% range of market value.
This discount reflects the speed and convenience offered, as well as potential refurbishment costs. Sellers should weigh whether the trade-off for speed is worth it based on their financial goals and timeline.”
How Does Smooth Sale Work?
Smooth sale will buy your house in 3 easy steps:
- Enter your property information: The process begins when you reach out to SmoothSale either by phone or through their online form. This step is crucial for gathering detailed information about your property. The more information provided, the more accurately SmoothSale can assess your property and make an initial cash offer.
- Get a free formal offer: Following your property's evaluation, which may include a visit from an independent estate agent for an accurate valuation, SmoothSale presents you with a formal, no-obligation cash offer. This offer is valid for a limited period, giving you time to consider without pressure.
- Choose your completion date: Upon accepting SmoothSale's offer, you'll have the flexibility to discuss and set a convenient completion date. SmoothSale's readiness with funds allows for a quick closure, accommodating sellers who need a fast transaction.
Can You Haggle with Smooth Sale
While it may be possible to negotiate the cash price offered by Smooth Sale, it's important to understand that the company has a set pricing model so they may or may not be willing to negotiate based on your property.
Engaging with SmoothSale about your situation might reveal flexibility with regard to negotiating, however, it's important to hold realistic expectations during any negotiation discussions.
What are the Pros & Cons of using SmoothSale?
Working with Smooth Sale can have both advantages and disadvantages. Here are some of the pros of working with a quick sale company like them as well as some cons to consider when working with the company:
The Pros
- SmoothSale can purchase your property in as little as seven days post-offer.
- RICS-accredited valuers survey each property purchased by SmoothSale.
- Selling your home through SmoothSale incurs no hidden or additional fees.
- SmoothSale offers 24/7 contact for any inquiries or details about your house sale.
The Cons
- The Smooth Sale website doesn’t indicate what percentage of market value they’ll pay for your property.
- While SmoothSale offers a rapid property sale service, some cash buyers in the market may finalise sales in a shorter timeframe than SmoothSale's average of 12 days.
- They were established in 2021 so they are fairly new compared to most companies that buy houses
SmoothSale vs Other Quick Sale Companies
Below, we’ve highlighted some of the key differences, such as average sale time, hidden fees and more, compared to other UK house buyers, such as The Property Buying Company Springbok Properties, Upstix, Home House Buyers, We Buy Now or Ask Susan
Quick Sale Firms
- Takes 2-4 weeks to find a buyer
- Some firms charge hidden fees
- Won't always buy any type of home
- Can take months if not true cash buyers
- Some firms do not offer complete confidentiality
- Not all quick sale firms offer a cash advance service
SmoothSale
- Receive offer fast
- All fees covered
- SmoothSale buy any home
- Can complete in 7 days in certain circumstances
- Full confidentiality & privacy
- N/A
When comparing companies, homeowners should assess additional factors like legal fee coverage, flexibility in negotiations, and transparency in valuations, which can vary significantly between providers.
More advice from our Property Expert Paul:
"When choosing to sell with SmoothSale or similar quick-sale companies, verify their regulatory status and financial proof upfront. While Smooth Sale has proven funds and regulatory backing, you should still request their latest proof of funds statement and check their current NAPB membership.
This helps ensure you're working with a legitimate buyer who can complete it within their promised timeframe."
Smooth Sale - Our Verdict
Based on their website, customer reviews, and third-party sources, we believe Smooth Sale is a reputable house-buying company.
Their website is very user-friendly, making it easy for potential customers to find any information they’re looking for or to start the selling process by filling out a form to obtain a no-obligation cash offer.
Regarding their top 4 claims on their homepage:
- Guaranteed Cash Sale
- Any Location, Any Condition
- Timescale to suit you
- Completely FREE
In our opinion they seem to live up all 4 claims.
However, although they claim to be able to complete in a timescale to suit the customer, the average of 12 days or sometimes 10 days is not as quick as other property buying companies.
That being said, Smooth Sale are a reliable company if you want to use them to sell your home.
*This article is a comparative analysis review based on publicly available data, customer reviews, and personal research. We are not affiliated with Smooth Sale or any other house buying company mentioned. The information provided is intended for informational purposes only and should not be taken as financial or professional advice. We encourage readers to do their own research before making any decisions.
Smooth Sale Now Factsheet - (Free Download)
You can now access all the key information about Smooth Sale in the Factsheet infographic we have created below.
Simply click on the image or the link that appears after the factsheet, and it will automatically download it to your device!
| House buying company | Trustpilot score | Google score | Feefo score |
|---|---|---|---|
| Housebuyers4u | 4.8 | 4.7 | 4.7 |
| HouseBuyFast | 4.0 | 4.7 | 4.8 |
| Quickmovenow | 4.3 | 4.4 | 4.9 |
| Springbok Properties | 4.3 | 4.1 | No reviews |
| Property Buying Company | 4.6 | 4.2 | No reviews |
| Property Solvers | 4.7 | 4.8 | No reviews |
| National Homebuyers | 4.5 | 4.1 | No reviews |
| Open Property Group | 4.7 | 4.3 | 4.9 |
| We Buy Any House | 4.4 | No reviews | No reviews |
| British Home Buyers | 4.9 | 4.9 | No reviews |
| Ready Steady Sell | 3.7 | No reviews | No reviews |
| We Buy Now | 4.4 | 4.1 | No reviews |
| SpringMove | 4.5 | No reviews | No reviews |
| TheAdvisory | No reviews | 5.0 | No reviews |
| Ask Susan | No reviews | 2.3 | No reviews |
| Property Cash Buyers | 1.3 | No reviews | No reviews |
| We Buy any Home | 4.0 | 3.9 | No reviews |
| Home House Buyers | 4.9 | 4.9 | No reviews |
| Smooth Sale | 4.9 | 4.9 | No reviews |
| Express Offers | 4.1 | No reviews | No reviews |
| Upstix | 4.0 | 4.2 | No reviews |
Browse our comprehensive reviews and expert insights to find the best company for your situation.
*Note: Review data is usually less than 12 months old, please click and read the individual reviews above for up to date details on each website.
