Ask Susan Comprehensive Review (Pros & Cons in 2025)
Updated: February 2025
60 Second Verdict:
Ask Susan mentioned that they can provide "instant" cash quotes and help customers achieve 100% of the asking price they need. But do they back up their words with action?
Offers free, "guaranteed" cash quote for the value of their customer's home
Affiliated with the National Landlords Association
Can complete a sale within 7 days
Not a member of the National Association of Property Buyers or The Property Ombudsman(TPO)
Claims to offer as much as 100% of the property's value
Ask Susan Factsheet
| Fact Check | Ask Susan |
|---|---|
| Number of employees? | N/A |
| What is their aim to buy time frame? | Within 7 days |
| How many sales have they agreed? | N/A |
| Number of TrustPilot reviews? | 1 TrustPilot review |
| Number of Google reviews? | N/A |
| When were they incorporated? | 2004 |
| What are their Opening times? | 24/7 via website |
| Which locations do they buy in? | Anywhere within the UK |
| Is a house inspection needed? | No |
| Do they cover legal fees? | Yes |
| Do they have cash on hand? | No publicly disclosed exact fund amount |
| What is Ask Susan's website? | https://www.asksusan.org.uk/ |
*Data updated and correct as of February 2025
Ask Susan: Key Details
Based on our research, Ask Susan is a well-established UK estate company with 15 years of experience in fast, hassle-free home sales across England, Wales, and Scotland. Led by Susan Jones, their expert team provides flexible solutions tailored to each homeowner’s needs.
The company has built trust through positive reviews on platforms like Reviews.io. Sellers benefit from no hidden costs, adaptable closing dates, and zero legal or selling fees.
The company also prides itself on its personalised approach, offering one-to-one service that goes above and beyond. Ask Susan understands that every homeowner's situation is unique, and therefore, they provide flexible sales solutions tailored to individual needs.
Curious to learn more? Let’s take a closer look at Ask Susan.
Ask Susan Reviews
| Reviews.io Reviews | Google Reviews | TrustPilot |
|---|---|---|
| 104 reviews | N/A | 1 review |
| 4.9 score | 3.2 score | |
*Reviews are updated and correct as of 28/02/2025
The first thing to note about Ask Susan’s reviews is that there aren’t many.
There were, of course, a little over 100 reviews on Reviews.io, but on Google, which is sometimes considered a more trustworthy source, the Ask Susan review page that previously existed is no longer available.
Notably, there are no Ask Susan reviews dated in 2024 or 2025.
Although Ask Susan has many reviews on their own site, we look at reviews on third-party review sites like TrustPilot or Reviews.io, where the information shared is likely less subjective and more trustworthy.
What are some of the good things people are saying Ask Susan?
When we dive into the reviews available on Reviews.io, we quickly see that several reviewers would recommend the business, and from what we can see, most of those reviewers have been verified.
We should also mention that the Ask Susan reviews on Reviews.io boast an average score of 4.9.
So what are people saying?
Well, the very first review from Danny Burton cites Ask Susan as an "excellent website and fast home buyer."
Excellent website and fast home buyers. Try the cash offer quote if you’re looking to sell quickly or have a problem property you need to get rid of ASAP
The next review on Reviews.io also commends the quality and speed of working with Ask Susan.
The cash offer valuation form on Ask Susan is very good and fast delivery. Recommend if you need to sell quick and are willing to accept a lower than market price
Should sellers expect offers lower than the market price?
Harry Simpson gave a thumbs up for the speed with which he received his cash offer, though again highlighted that sellers should expect a low offer:
“Received a couple of offers by email. Very fast and detained information on the sale process, worth checking out if you’re consider a cash buyer firm like Ask Susan. Expect offers to be lower than market valuation and they deal in trade prices in exchange for a quick sale”.
So as you can see, some people have clearly had a good experience dealing with Ask Susan. But what about the other side of the coin?
What are some of the negative comments customers say about Ask Susan?
Ask Susan has a single 1-star review that was posted several years ago on Trustpilot.
“No response from online query.”
The fact that Barry didn't even get a response from the company leads us to wonder if Ask Susan can truly give a quote within 30 seconds.
But what about those who've had positive experiences with Ask Susan?
Let's take a look at what others have had to say about their best price guarantee.
Does Ask Susan really help homeowners obtain the best price possible, GUARANTEED?
An anonymous review on Reviews.io rated the company decently but left us wondering if they really do offer the BEST PRICES.
A good resource but failed on the cash offer, too low for my liking! Hence 4/5
Elsewhere, according to Bev Hepworth, she also doesn't believe that the company offer the best prices, and suggests people should compare their offer with other cash buyers.
Not the best offer, but was clear and they appear very professional. Compare against over cash buyers would be my advice here....!!
And, unfortunately, in another anonymous review, yet another customer states that Ask Susan's offer wasn't likely 100% of the property's market value.
Handy if you want a quick cash offer to sell your home without dealing with an EA. They are cash buyers so will be willing to accept a trade price and do your own due diligence!
So obviously, while Ask Susan might be a good solution if you're looking to sell quickly, their claim of offering the "best price guaranteed" seems to be a bit farfetched.
But what else are people saying about their experiences with Ask Susan?
Is the information shared on the Ask Susan website any good? How is their customer service?
While some have questioned the company's authenticity, there's no denying that the Ask Susan website does offer a great deal of important information regarding selling a house in the UK.
According to a 4-star anonymous review, yes, the information shared by Ask Susan is legitimately good!
Decent advice on selling your house to a cash buyer. The pitfalls, scams and what toy should be looking for are all here. Get a quote to sell your house, it’s fast and pretty accurate.
And in yet another anonymous review, the customer states that Ask Susan did a great job communicating and answering their questions.
Clear communication and happy to answer my questions about the sale of our house. A good experience using Ask Susan.
And this same sentiment was echoed again in yet another anonymous review, but again, the customer states the cash offer wasn't as appealing as Ask Susan makes it seem it would be.
Useful for a quick cash offer, quick follow up and clear communications. Check it out if you need a quick sale only and are happy to accept a lower offer for an off market sale.
So overall, we can see that most people are happy with the customer service at Ask Susan, but less so about the offers.
Is Ask Susan Legitimate?
Ask Susan has the following attributes:
- Good reviews on Reviews.io
- Affiliated with the National Landlords Association
Has Ask Susan Won Any Awards?
From what we can see, no, Ask Susan does not appear to have won any awards, and they have not been featured on any prominent websites.
Furthermore, aside from its website and the reviews on Reviews.io and Trustpilot, the company does not seem to have much of an online presence, nor does it appear to be active on any popular social media platforms.
What Services Does Ask Susan Offer?
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Quick Home Sales: Ask Susan offers a fast, hassle-free way to sell your home on the open market, providing pricing insights and tailored sales solutions.
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Free Instant Cash Quote: Homeowners can get a "guaranteed" cash quote instantly by entering basic details like name, address, and preferred timeline on the website.
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Repossession Advice: The website features extensive repossession guidance, including voluntary repossession advice and legal insights, available via the Ask Susan blog.
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Competitor Reviews: Visitors can compare competitor reviews directly on the site to explore alternative cash buyers.
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Informational Guides: The website offers advice on selling quickly, sell-and-rent-back schemes, cash buyers, testimonials, and more.
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Scam Warnings: A dedicated section helps homeowners identify cash-buying scams and avoid misleading deals.
How Much Below Market Value Does Ask Susan Offer?
Ask Susan’s website states that they can pay up to 100% of market value. However, there are no third-party testimonials to support this claim.
Here's some advice from our property expert Paul:
"'Most quick-sale companies typically offer between 75-85% of a property's market value.
From my perspective, this discount reflects the convenience, speed, and potential refurbishment costs involved. I always advise sellers to consider whether the trade-off is worth it based on their financial goals and timeline.”
How Does Ask Susan Work?
Like many similar house buying companies, Ask Susan is designed to provide homeowners with a simple, straightforward way to assess the value of their homes.
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Online form submission: Homeowners can fill out a form on the website, providing details such as name, phone number, email, house address, and other relevant information.
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Guaranteed sale quote: After submitting the form, Ask Susan emails a "guaranteed" sale quote directly to the homeowner's inbox.
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Proceeding with the sale: If the cash offer is accepted, Ask Susan advises the seller on the best course of action and helps finalise details such as timelines and solicitors.
What are the Pros & Cons of Using Ask Susan?
As with selling to any cash house buyer, there are both advantages and disadvantages to working with Ask Susan.
Pros of using Ask Susan:
- UK-based company - While many UK cash-buying companies focus only on England, Ask Susan buys properties in England, Wales, and Scotland.
- Free home quotes - Homeowners can visit their website simply to obtain a free, instant quote on the estimated value of their property.
- Experience - Ask Susan has been around for 15 years and is run by a team of experts.
- No fees - Ask Susan will cover all solicitors fees and surcharges.
- Fast sales - They provide flexible timelines according to the customers' needs, but can also help fast-track property sales in as few as 7 days.
- One-to-one service - They offer one-to-one service, which helps the process feel friendly and more personalised.
- Helpful content - Lastly, there's an abundance of additional information available on the Ask Susan website, including home selling advice, repossession advice, user testimonials and reviews, and more!
Cons of using Ask Susan:
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Lack of transparency - While Ask Susan appears to be a legitimate company, there is little publicly available information about Susan Jones herself.
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Unknown team expertise - Aside from mentioning that the company is run by a team of "experts," there are no details on who they are or their specific areas of expertise.
- Relatively few reviews - Although we've found more than 100 reviews on Reviews.io, there are no reviews available on Google.
- Unverified market value claims - Ask Susan states that homeowners can receive up to 100% of their property's value, but there are no testimonials to confirm this.
- Not TPO member – Ask Susan is not a member of the National Association of Property Buyers or The Property Ombudsman (TPO). This means that customers don’t have the added protection of knowing the company will adhere to these organisations' strict guidelines.
Ask Susan vs Other Quick Sale Companies
Below, we’ve highlighted some of Ask Susan's ratings, reviews, and customer testimonials compared to other UK companies that buy homes, such as GoodMove, Ready Steady Sell, TheAdvisory, Property Solvers or Quickmovenow.
Quick Sale Firms
- Takes 6-9 months to find a buyer
- Some firms charge hidden fees
- Won't always buy any type of home
- Can take months if not true cash buyers
- Some firms do not offer complete confidentiality
- Not all quick sale firms offer a cash advance service
Goodmove
- As fast as 7 days
- No legal or sales fees
- Helps anyone
- Guaranteed sales
- N/A
- N/A
When comparing companies, homeowners should assess additional factors like legal fee coverage, flexibility in negotiations, and transparency in valuations, which can vary significantly between providers.
More advice from our Property Expert Paul:
"When considering Ask Susan or any quick-sale company, it's important to confirm their regulatory status and financial credibility from the start. I suggest asking for their most recent proof of funds statement and verifying their NAPB membership.
Doing so ensures you're dealing with a genuine buyer capable of completing the sale as promised."
Ask Susan - Our Verdict
Ask Susan appears to be a legitimate UK business, but we recommend doing your own research before selling your home through them. While they may help you sell quickly, their claim of offering the “best price – guaranteed” seems misleading, as reviews suggest offers are often below market value.
Another major concern is the lack of transparency. There is no publicly available information on Susan Jones or the team behind Ask Susan. Additionally, the company is not listed as a member of the National Association of Property Buyers (NAPB) or The Property Ombudsman (TPO).
While this doesn’t necessarily mean the company is unreliable, sellers should verify claims, request financial proof, and confirm details before proceeding.
*This article is a comparative analysis review based on publicly available data, customer reviews, and personal research. We are not affiliated with Ask Susan or any other house buying company mentioned. The information provided is intended for informational purposes only and should not be taken as financial or professional advice. We encourage readers to do their own research before making any decisions.
Ask Susan Factsheet - (Free Download)
You can now access all the key information about Ask Susan in the Factsheet infographic we have created below.
Simply click on the image or the link that appears after the factsheet, and it will automatically download it to your device!
| House buying company | Trustpilot score | Google score | Feefo score |
|---|---|---|---|
| Housebuyers4u | 4.8 | 4.7 | 4.7 |
| HouseBuyFast | 4.0 | 4.7 | 4.8 |
| Quickmovenow | 4.3 | 4.4 | 4.9 |
| Goodmove | 4.9 | 4.8 | No reviews |
| Property Solvers | 4.7 | 4.8 | No reviews |
| National Homebuyers | 4.5 | 4.1 | No reviews |
| Open Property Group | 4.7 | 4.3 | 4.9 |
| We Buy Any House | 4.4 | No reviews | No reviews |
| British Home Buyers | 4.9 | 4.9 | No reviews |
| Ready Steady Sell | 3.7 | No reviews | No reviews |
| We Buy Now | 4.4 | 4.1 | No reviews |
| SpringMove | 4.5 | No reviews | No reviews |
| TheAdvisory | No reviews | 5.0 | No reviews |
| Property Cash Buyers | 1.3 | No reviews | No reviews |
| We Buy any Home | 4.0 | 3.9 | No reviews |
| Home House Buyers | 4.9 | 4.9 | No reviews |
| Smooth Sale | 4.9 | 4.9 | No reviews |
| Express Offers | 4.1 | No reviews | No reviews |
| Upstix | 4.0 | 4.2 | No reviews |
Browse our comprehensive reviews and expert insights to find the best company for your situation.
*Note: Review data is usually less than 12 months old, please click and read the individual reviews above for up to date details on each website.
