Whether you are selling your home because you are planning to move out or you are selling it because you have no choice it, there is no doubt it is a huge task.
Our homes are places of comfort. Homes are places we see as safe and often seek refuge when things aren’t going well. They are filled with memories so when we finally do all the legwork and get it onto the market only to find it not selling or attracting any attention – it can be very stressful.
It is not uncommon for some homes to have been on the open market for months but have had zero viewings. Similarly, you may find other homes that have been on the market for only a short while but have had a number of viewings. Either way, both homes have yet to be sold and this is a problem.
If you find yourself in this situation, there are steps you can take and things you can change to boost the possibility of selling your home, we will look at some of these below!
1) Your estate agent is simply not good enough
Every estate agent is different and it’s very important to pick one that caters towards the type of property you are selling. There are estate agents who are ‘too busy’ and this means they may not be able to dedicate as much time into selling your property. You may also come across some estate agents who seem to have too much time but this could be because they have a track record of not being able to do their job properly so it would be a bad idea to pick them! Ultimately, if you do your research, you should be able to find the right estate agent for you.
A great way to find a good estate agent is to ask friends or family members who have already sold their homes for a recommendation.
Furthermore, even after you have found an estate agent, if you still feel the need for them to prove themselves, you could get a friend to call the agents and pose as a potential buyer. Get your friend to describe your own property to the estate agent. If they mention your property then you can at least be sure they are doing their job, if not it’s time to switch!
2) The photos of your property are lacking quality
This one is a pretty easy fix. All you really have to do is check every place you have your property listed (both online and offline) and see if the photos are up to scratch.
Just put yourself in the position of a buyer and think:
‘ If I was interested in a property and saw these photo’s, would I want to pursue it further? ‘
You will get an instant feeling of whether they are good enough or not. If for some reason you are still unsure, ask family and friends for a second opinion!
If you feel you need to improve your photo’s, some things you can do before taking new ones include:
- Tidy up your property beforehand.
- Reduce the clutter and increase lighting in key areas.
- If you have some extra money, hire a professional photographer.
3) You have priced your home incorrectly
This is probably the most important and main reason most properties do not sell. It is very important to price your property realistically or it will always have a hard time selling.
How do you find the right price? Your estate agent will help here but if for some reason you do not approve of their valuation you can do your own research and then take it from there. Check out properties on websites like Rightmove and look out for similar properties in your area. Then check how much they are going for or how much they have sold for. This will give you a good idea on how much you can expect for yours.
4) Your home is in bad condition
If your home doesn’t look appealing then it probably won’t sell, it’s as simple as that. Get your home looking as good as you can before putting it on the open market. If there are any repairs that need doing, get them done. If a room needs a fresh lick of paint, do it before you get any viewings.
There will always be competition when you are looking to sell your home, you have to make your home stand out and not be like 90% of the other properties on the market. You should aim to be in that 10% of top properties in your pricing bracket to get your property the attention is deserves.
5) You are not advertising properly
Make sure your property is at the very least being advertised on Rightmove and your own estate agents website/inside office. To take it a step further you can advertise your property on other big property websites such as Zoopla and Onthemarket.
Furthermore, you can do some advertising yourself by promoting your house on social media platforms like facebook as well as some offline advertising. For example, you could try printing out flyers promoting the sale of your property and have them distributed or advertised in local stores.
6) You are selling your home at the wrong time
There are times during the year when house purchases slow down so it makes sense not to sell during this time. Consult your estate agent beforehand and ask them when the best time to list your property is.
If the market is just generally slow because of other factors then you may want to hold out with the sale of your property completely until things start to pick up again.